Taking a Look at Wix, a Free Website Builder

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Wix is well known as a free, easy-to-use website builder. Founded back in 2006, it was created when its developers, Giora Kaplan, Nadav Abrahami, and Avishai Abrahami saw a need for a simplified way for users to build and design custom websites without needing to know a lot of coding. Wix has grown rapidly since its birth and now functions as a multinational business with more than 830 employees working in offices around the world. Additionally, considering the fact that an estimated 45,000 new users sign up for a Wix website each day, people around the world just can’t get enough of it. Given its easy-to-use, attractive interface, an abundance of training materials, and a robust offering of integrations and apps, we can’t blame them. Let’s take a deeper look into why Wix is so popular.

Usability with Wix

One of the big reasons why Wix is so popular is because its platform is intuitive and easy to navigate. Each template allows you to access editing tools when building your website, and with an impressive offering of tutorial videos and an option to link your online store to your Wix website, Wix really does offer everything you need for a fully functional website. All of the tools, including the editing tools, are easy to use, and with the Wix preview button, you can see what your site will look like once it’s made public. As an added bonus, Wix even makes it easy to start a blog for your website, which is a great feature for anyone trying to market themselves or their online business.

Wix Web Design Options

Wix comes with a lot of web design options, including a variety of eye-catching, easy-to-navigate templates, and many of them are even mobile-friendly. Also, if you’re not a fan of the out-of-the-box template you choose, don’t worry. Thanks to the desktop editing tool, you’ll be able to edit certain design features so that you end up with a website the reflects the message you’re trying to convey or the brand you’re trying to promote.

Useful Wix Features

Wix offers many fun and useful features to help give your website an advantage over others. Some of the more popular features include:

  • Social media tools
  • Google Analytics
  • Bigstock photos
  • Blogging capabilities
  • Premium bonuses
  • Mobile capabilities
  • Access to Wix app store
  • A website building option

Wix Add-Ons and Extensions

With Wix, developers can create their own custom add-ons and share them with other users. This is a great way for a community to come together to support each other. On top of that, Wix also offers many popular add-ons and extensions, including ones geared toward online stores, like access to the Etsy app, Site Booster, and Instagram feeds, to name a few.

Wix Supports Many Different Types of Businesses

As a website builder, Wix supports businesses in a diverse variety of industries. Because of this, it offers 13 different template categories to choose from when building your site, including:

  • Retail & Fashion
  • Business
  • Entertainment
  • Music
  • Blog
  • Online Store
  • Design
  • Restaurant & Hospitality
  • Creative Arts
  • Hotel and Travel
  • Photography
  • Landing Pages
  • Community & Education

In addition to these 13 template categories, Wix also offers many different sub-categories, including:

  • Finance and Law
  • Services and Maintenance
  • Technology and Apps
  • Pets and Animals
  • Consulting and Coaching
  • Advertising and Marketing and more

Wix Pricing Options

While Wix offers a basic free version upon signing up for the website building service, it also offers a variety of paid plans to choose from. Let’s take a look at what each plan has to offer.

Free Plan

  • Access to editing and design tools
  • Free Hosting
  • 500MB Storage
  • Wix Domain
  • 1GB bandwidth

 Premium Plan

  • Pricing Options: $7.00/month (month-to-month plan), $5.00/month (annual plan), $4.00/month (2-year plan), and $3.50/month (3-year plan).
  • Ability to connect existing domain name
  • Free hosting
  • Premium support
  • 500MB storage
  • Google Analytics
  • 1GB bandwidth

Combo Plan

  • Everything included in above plans
  • Pricing Options: $14.00/month (month-to-month plan), $10.00/month (annual plan), $9.00/month (2-year plan), and $8.50/month (3-year plan)
  • 2GB bandwidth
  • Free domain
  • No Wix ads
  • 3GB storage

Unlimited Plan

  • Pricing Options: $16.00/month (month-to-month plan), $14.00/month (annual plan), $11.00/month (2-year plan), and $10.00/month (3-year plan)
  • Unlimited bandwidth
  • 10GB storage

eCommerce Plan

  • Everything included in above plans
  • Pricing Options: $20.00/month (month-to-month plan), $17.00/month (annual plan), $15.00/month (2-year plan), and $14.00/month (3-year plan)
  • Ability to build online store
  • 20GB bandwidth
  • 20GB storage

VIP Plan

  • Everything included in above plans
  • Pricing Options: $30.00/month (month-to-month plan), $25.00/month (annual plan), $22.00/month (2-year plan), and $20.50/month (3-year plan)
  • Professional website review
  • 20GB storage
  • VIP support services
  • Unlimited bandwidth

Payment Processing

In addition to its array of different pricing options and plans, Wix also offers many popular payment processing options, including the following:

  • Skrill
  • PayPal
  • net
  • PayU
  • WebMoney
  • Offline payments: this includes the ability to process checks, cash, and even bank transfer transactions

Wix Takes Customer Service Very Seriously

Another reason why Wix is so popular is that it’s easy for users to get in touch with a live person regarding any issue they might have. For example, the company offers a toll-free number, and though wait times may vary, you can always schedule a callback us callbacks “Scheduled Call” feature, which allows you to schedule a future call. This is a particularly handy feature for those short on time.

In addition to this, Wix also provides a FAQ section on its website, a wide selection of informational articles, and a community forum.

Final Thoughts

Wix isn’t downloaded thousands of times each day for no reason. It’s an easy-to-use website building service that allows users to create the website of their dreams. It’s an attractive option because you don’t have to know heavy-duty coding, and the features and add-ons will ensure you’re able to have a website that works for you and your business. And, if you do run into problems, at least you’ll be able to contact an actual person for assistance. Not too shabby.


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