Landing Page

A landing page is a page where your customers will land on either through paid traffic or through search traffic. Now, this is the focus page for every site since this is the first page a customer reaches. For some customers, it is either a go-ahead or goes back strategy so it is important for an e-commerce site to be attractive and hold the precise information which will suit the customer’s desires or at least convince him to view some of your products. In some cases, the landing page is used to capture email addresses or will simply pitch a product directly to the website visitor.

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